In Delhi, Ipsos has appointed Sreyoshi Maitra as Designated Executive Director, with an additional remit to lead the Shopper Practice for Ipsos India.Maitra (pictured) joins from MRSS India, where she served as VP, Client Leadership. Prior to this, she spent nearly eight years at Nielsen, latterly as Head of Shopper Insights - South Asia: and earlier she held senior positions at Millward Brown and IMRB International. Her expertise covers a broad swathe of consumer and shopper behavior, as well as ROI on channel spends.
In her new role Maitra reports to Krishnendu Dutta, leader of the Delhi cluster for Ipsos, who comments: 'With her wealth of domain expertise and experience, Sreyoshi will play a key role in deepening our relationship with clients, further bolstering our position in the market'.
Web site: www.ipsos.com .
All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.
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