Cint Hires Symphony's Parsy to Lead APAC Team

Panel exchange and management firm Cint has appointed former Symphony RetailAI exec Karine Parsy as Executive Vice President, APAC, based in Hong Kong.

Parsy (pictured) has spent the past nearly three years as VP Symphony Retail Solutions - Business Development Asia at Symphony RetailAI, which provides artificial intelligence-enabled solutions for FMCG retailers and CPG manufacturers. Prior to this she worked for food and drink industry marcoms agency Sopexa as MD for Greater China; and she spent eleven years in a number of roles at shopper intelligence firm Catalina, including VP Strategic Business Development, Japan.

Parsy will now lead Cint's regional management, overseeing new business development, customer success initiatives, regional supply partnerships and overall business growth, while managing all its Asia-Pacific teams and operations in Chennai, Sydney and Tokyo. She also joins the firm's global Executive Leadership team.

Parsy will report directly to COO, Richard Thornton, who comments: 'Karine is set to build on our momentum in the APAC region and will be an integral part of our continued growth. Her proven success in Asia-Pacific, notably China and Japan, with data and insights, technology-enabled value propositions makes her a significant addition to our executive leadership team. Karine knows what it takes to succeed in Asia-Pacific and I'm excited about the positive impact she is going to have on our customers and partners'.

Web site: www.cint.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.