WINS Hires and Promotes in New York

Research-based consultancy Whitman Insight Strategies (WINS) has appointed Madison Ulczak as an Analyst and promoted Adam Math to the role of Vice President.

Founded in 2001, the firm helps clients win elections, 'issues' and market share. Ulczak joins from expert witness sourcing platform The Expert Institute where she worked as an Analyst. Math joined six years ago from Nielsen, and most recently served as Senior Director, leading the design and management of qual and quant research engagements in the US and abroad, including brand equity and tracking research, audience segmentation, concept and advertising testing, and surveys for public release.

Company President Scott Kotchko said of the new: 'Adam is a trusted advisor to our clients, and a respected leader within our organization. As a strategist, his work has been unparalleled in helping clients solve big problems and successfully navigate change. Madison joins our firm with academic and professional experience in social science research, policy research, and legal research that will immediately add value across the brands, causes, and campaigns we serve'.

Web site: www.whitmanstrategies.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.