Appointments at Pharma Agency

Pharmaceutical and healthcare agency Insight Interactive Group has recently announced two appointments to its fast-growing team. Cara Levinson joins as Director of Strategic Services and Analytics, while Bob Gear becomes Senior VP of Business Development.

Levinson worked as practice leader for Qwest Interactive, handling measurement, marketing and business strategy and as Director of Research and Marketing Services for LevLane Advertising and Public Relations, before founding her own marketing and Internet consultancy, Levinson Marketing.

At Insight Interactive her role will include management of knowledge reporting services, strategic planning, analytics and market research initiatives. She will also handle client requests for deep competitive analyses, cross media/retro-performance and online audience behavior analyses.

Gear has 15 years of pharmaceutical marketing experience, and joins from Emercent Solutions, a Chicago-based consulting company where he served as VP of Business Development. Previous experience includes co-founding the strategic Internet development company Two Way Communications, creating the Multimedia Marketing Department at Abbot Laboratories and time as VP of Strategy and Development for Consumer Guide and Mobil Travel Guide.

Insight Interactive was founded in 1999 with eight employees and now employs more than forty. In October it was ranked among the philadelphia 100 fastest growing companies. It is online at www.insight-interactive.com

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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