New MR VP for Vertis

Vertis, a provider of advertising, media, and marketing services in both the US and UK, has appointed Jim Litwin as VP of Marketing Research.

Litwin has more than 26 years' experience in MR, CRM, advertising, sales promotion and brand management. Previous roles include VP of Marketing at Sears Portrait Studio, President of Clear Consulting, Inc, and management positions at News America Marketing and Wunderman Chicago.

In his new role, Litwin will work on the VertisCustomer Focus studies, client research and customer care. According to Janice Mayo, Senior VP, Marketing: 'Jim's experience in developing customer relations programs for national brands will be instrumental in our ongoing effort to learn more about what motivates the customer, and will assist us in developing effective marketing campaigns for clients'.

The company's web site is at www.vertisinc.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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