Knowledge Source Appoints Research Head

US healthcare business intelligence firm Knowledge Source has appointed Marianne Kubik as its new Head of Primary Market Research. Kubik has more than twenty years of qualitative and quantitative healthcare research experience.

She has worked for agencies FIND/SVP, MORPACE International and Rothstein-Tauber, and on the client side for Anthem Blue Cross and Blue Shield of Connecticut.

Her areas of expertise include pharmacy benefit management; pharmaceutical industry issues; long-term care; hospital industry issues; continuum of care and assisted living; third party health insurance and reimbursement issues; managed care industry issues; the impact of public policy; and healthcare economic issues.

Knowledge Source's primary research services include in-depth interviews, qualitative/quantitative surveys and focus groups. The company's website is at www.knowsource.com.

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.